Shanghai Xinmai Food Industry Co., Ltd

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Shanghai Xinmai Food Industry Co., Ltd. is a professional production and sales of baked food, steamed food comprehensive enterprises, in Shanghai and even the country has been quite famous. The company was founded in December 1997, currently owns "new Mai", "Oushi Mai" and "Migor" three major brands, the existing 20 stores, to provide customers with high quality, delicious high-end Western bread, cake, cake, Chinese pastry. After more than 10 years of development, the company moved into the new factory located in the economic development park of Gaojing Town, Baoshan District in April 2011, and now has a modern garden-style factory, covering an area of 20 acres, workshop construction area of 13,000 square meters, has international advanced baking equipment, a professional baking technical personnel, the existing staff of 200 people. Annual output value of 60 million. The company always adheres to the business philosophy of "integrating the best of the strong and raising their own strength", and the core values of people-oriented, winning with the best and being strong with the heart. Through market segmentation, innovative thinking, with an open attitude to constantly introduce technology and management talents, in order to strive to create special products and special marketing, won the living space, production and sales to achieve continuous growth. The company's self-created industry has won many special reputation: pineapple crisp products in the national pastry industry evaluation was rated as "Chinese characteristics pastry"; Mooncake products won the "Mooncake Taste Excellence Award" and "Famous and Excellent Products" in the Shanghai Mid-Autumn Festival Classic mooncake Selection Exhibition. In 2002, Xinmai chain store was rated as "National excellent cake shop". From 2004 to 2012, Xinmai mooncake was successively rated as China Famous Brand mooncake by China Baking Association. The carbon pancake developed and produced by the company is a new type of cake, from the selection of raw materials to ensure fresher and healthier raw materials, with the unique process of making "golden pastry", truly fragrant crisp and delicate, melting in the mouth; In the baking process, the addition of high-quality butter, rich milk flavor, long aftertaste. Professionally trained senior technicians, as well as 18 special processes in a completely constant temperature and humidity environment carefully made, and completely wrapped in sterile tin foil, fresh and delicious. In 2012, the company introduced Japanese pastry varieties and production technology, and increased more than 30 high-end products through professional training, which won a consistent reputation in the market. The company follows the standard requirements of iso22000 in enterprise management, does a good job in product control, does a good job in product testing, and ensures the factory rate of products. Under the responsibility of the general manager, the company has nine departments, including office, production department, Sales department, personnel department, quality control Department, Purchasing Department, Finance department, equipment department, storage and Transportation Department, and has formulated the job responsibilities of each department. From the procurement of raw materials, acceptance, ingredients, production, control, testing, transportation, sales and other links are responsible for checking, to ensure the safety of products. In 2010, we started to cooperate with Lai Yifen to produce Tianfu pork floss, green tea smoothie, cranberry crisp, coconut ball, twist and other products. In order to ensure the quality and safety of the products, we strictly standardize the operating procedures, grasp the link control, do a good job of environmental air detection, and ensure the factory pass rate of the products. The continuous development of the company will also produce higher quality, more delicious baking products to win market recognition and consumer love.
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Company Introduction
Shanghai Xinmai Food Industry Co., Ltd. is a professional production and sales of baked food, steamed food comprehensive enterprises, in Shanghai and even the country has been quite famous. The company was founded in December 1997, currently owns "new Mai", "Oushi Mai" and "Migor" three major brands, the existing 20 stores, to provide customers with high quality, delicious high-end Western bread, cake, cake, Chinese pastry. After more than 10 years of development, the company moved into the new factory located in the economic development park of Gaojing Town, Baoshan District in April 2011, and now has a modern garden-style factory, covering an area of 20 acres, workshop construction area of 13,000 square meters, has international advanced baking equipment, a professional baking technical personnel, the existing staff of 200 people. Annual output value of 60 million. The company always adheres to the business philosophy of "integrating the best of the strong and raising their own strength", and the core values of people-oriented, winning with the best and being strong with the heart. Through market segmentation, innovative thinking, with an open attitude to constantly introduce technology and management talents, in order to strive to create special products and special marketing, won the living space, production and sales to achieve continuous growth. The company's self-created industry has won many special reputation: pineapple crisp products in the national pastry industry evaluation was rated as "Chinese characteristics pastry"; Mooncake products won the "Mooncake Taste Excellence Award" and "Famous and Excellent Products" in the Shanghai Mid-Autumn Festival Classic mooncake Selection Exhibition. In 2002, Xinmai chain store was rated as "National excellent cake shop". From 2004 to 2012, Xinmai mooncake was successively rated as China Famous Brand mooncake by China Baking Association. The carbon pancake developed and produced by the company is a new type of cake, from the selection of raw materials to ensure fresher and healthier raw materials, with the unique process of making "golden pastry", truly fragrant crisp and delicate, melting in the mouth; In the baking process, the addition of high-quality butter, rich milk flavor, long aftertaste. Professionally trained senior technicians, as well as 18 special processes in a completely constant temperature and humidity environment carefully made, and completely wrapped in sterile tin foil, fresh and delicious. In 2012, the company introduced Japanese pastry varieties and production technology, and increased more than 30 high-end products through professional training, which won a consistent reputation in the market. The company follows the standard requirements of iso22000 in enterprise management, does a good job in product control, does a good job in product testing, and ensures the factory rate of products. Under the responsibility of the general manager, the company has nine departments, including office, production department, Sales department, personnel department, quality control Department, Purchasing Department, Finance department, equipment department, storage and Transportation Department, and has formulated the job responsibilities of each department. From the procurement of raw materials, acceptance, ingredients, production, control, testing, transportation, sales and other links are responsible for checking, to ensure the safety of products. In 2010, we started to cooperate with Lai Yifen to produce Tianfu pork floss, green tea smoothie, cranberry crisp, coconut ball, twist and other products. In order to ensure the quality and safety of the products, we strictly standardize the operating procedures, grasp the link control, do a good job of environmental air detection, and ensure the factory pass rate of the products. The continuous development of the company will also produce higher quality, more delicious baking products to win market recognition and consumer love.
Basic information
  • 41 Year

    Since 1997-12-01

  • Dong Zhengqi

    Manufacturer

  • square 200

    Scale

  • Numbers

    Staff

  • AddressNo. 78, Lane 5008, Hutai Road, Baoshan District, Shanghai
  • Introduce Shanghai Xinmai Food Industry Co., Ltd. is a professional production and sales of baked food, steamed food comprehensive enterprises, in Shanghai and even the country has been quite famous. The company was founded in December 1997, currently owns "new Mai", "Oushi Mai" and "Migor" three major brands, the existing 20 stores, to provide customers with high quality, delicious high-end Western bread, cake, cake, Chinese pastry. After more than 10 years of development, the company moved into the new factory located in the economic development park of Gaojing Town, Baoshan District in April 2011, and now has a modern garden-style factory, covering an area of 20 acres, workshop construction area of 13,000 square meters, has international advanced baking equipment, a professional baking technical personnel, the existing staff of 200 people. Annual output value of 60 million. The company always adheres to the business philosophy of "integrating the best of the strong and raising their own strength", and the core values of people-oriented, winning with the best and being strong with the heart. Through market segmentation, innovative thinking, with an open attitude to constantly introduce technology and management talents, in order to strive to create special products and special marketing, won the living space, production and sales to achieve continuous growth. The company's self-created industry has won many special reputation: pineapple crisp products in the national pastry industry evaluation was rated as "Chinese characteristics pastry"; Mooncake products won the "Mooncake Taste Excellence Award" and "Famous and Excellent Products" in the Shanghai Mid-Autumn Festival Classic mooncake Selection Exhibition. In 2002, Xinmai chain store was rated as "National excellent cake shop". From 2004 to 2012, Xinmai mooncake was successively rated as China Famous Brand mooncake by China Baking Association. The carbon pancake developed and produced by the company is a new type of cake, from the selection of raw materials to ensure fresher and healthier raw materials, with the unique process of making "golden pastry", truly fragrant crisp and delicate, melting in the mouth; In the baking process, the addition of high-quality butter, rich milk flavor, long aftertaste. Professionally trained senior technicians, as well as 18 special processes in a completely constant temperature and humidity environment carefully made, and completely wrapped in sterile tin foil, fresh and delicious. In 2012, the company introduced Japanese pastry varieties and production technology, and increased more than 30 high-end products through professional training, which won a consistent reputation in the market. The company follows the standard requirements of iso22000 in enterprise management, does a good job in product control, does a good job in product testing, and ensures the factory rate of products. Under the responsibility of the general manager, the company has nine departments, including office, production department, Sales department, personnel department, quality control Department, Purchasing Department, Finance department, equipment department, storage and Transportation Department, and has formulated the job responsibilities of each department. From the procurement of raw materials, acceptance, ingredients, production, control, testing, transportation, sales and other links are responsible for checking, to ensure the safety of products. In 2010, we started to cooperate with Lai Yifen to produce Tianfu pork floss, green tea smoothie, cranberry crisp, coconut ball, twist and other products. In order to ensure the quality and safety of the products, we strictly standardize the operating procedures, grasp the link control, do a good job of environmental air detection, and ensure the factory pass rate of the products. The continuous development of the company will also produce higher quality, more delicious baking products to win market recognition and consumer love.
patent
  • patent&Etc
Company history
  • 2023-06    Shanghai Xinmai has been established for 24 years, accumulating rich industry experience and offline channel resources. The company has its own land and factory buildings, and the factory director and workshop director have over 20 years of industry experience in the baking industry. Xinmai has its own product development team and a cooperative research and development base in Tokyo, Japan. We are serious and professional in baking products. Our customer base includes: Laiyifen, Xinghualou, Wufangzhai, Baicao Wei, Meituan, Dingdong Maicai, Naixue's tea, Hema, Forbidden City, Prada, LV, Harbin Food Factory